DietBet is pioneering a whole new way to lose weight. We call it Social Dieting.
With DietBet, 90% of people lose weight. Why? Because we bring people together to lose weight as a community. The conventional approach to weight loss is to focus on the individual ... "calories in, calories out". Look around: it isn't working.
As Drs. Christakis and Fowler write in their book Connected, weight gain is a social problem and it requires a social solution. We agree! By making weight loss a fun, social activity, DietBet provides accountability through competition, collaboration, and financial commitments. And because DietBet isn't winner-take-all, players end up supporting each other and laughing their way through the whole experience.
Losing weight doesn't have to feel tedious and lonely. Try it and you'll see how a game can change your life!
Meet The Team
Jamie Rosen Founder & CEO
Jamie started DietBet after seeing friends compete in an office weight-loss contest. People who rarely exercised were suddenly jogging at lunch, spontaneously doing push-ups, leaving chocolates on each other's desks, and laughing a lot. It was like someone had spiked the water. Jamie decided to recreate that healthy energy on a large scale, using social media to let people motivate each other to get in shape, without it ever feeling like work.
Jamie is passionate about the Fun Theory, which contends that fun can change human behavior for the better. After graduating from Harvard, he developed toys with Jerry Lemelson, an inventor with almost as many patents as Thomas Edison. He later dropped out of HBS to start a company that made surfing the web whimsical. He came up with location-based games which he sold to Yahoo, a career book about unusual jobs, and a stress-reliever called The ScreenSmasher.
He is happily married with three young kids who are experts in Fun Theory.
Alison Weick VP, Product Development
Alison is leading up our efforts to create a fun and social dieting experience online. She believes these elements make DietBet unique and effective for those struggling to lose weight. Alison is committed to living a healthy lifestyle and supporting others in doing the same. Her career in the weight loss industry began with her role at Weight Watchers where she worked for four years in product development and e-commerce.
In addition to her weight loss industry experience, Alison has had roles in product management and mobile for Barnes & Noble.com. She also worked in management consulting and strategic planning earlier in her career.
Alison has a M.B.A from Harvard and a B.S. in Applied Economics from Cornell University.
Matt Daniel VP, Business Development
Matt Daniel heads up Business Development for DietBet. Matt's been personally and professionally committed to heathy lifestyles for a long time, having served as an officer for a $500 million publicly traded health club operator (Town Sports International / New York Sports Clubs) for over 10 years prior to joining DietBet in February 2012. Matt was drawn to DietBet because of the opportunity to leverage fun and social engagement to drive healthier lifestyle choices.
Matt is an executive level operator experienced in business development, customer service, operations and pricing. He has spent 5 years in startup environments and 4 years in management consulting. Matt holds an MBA from the Kellogg Graduate School of Management and a B.S. in systems engineering from UVA.
Adam McClean Sr. Manager, Product Development
Adam is managing the development, quality assurance, and design team members to ensure we're on-time, bug-free, and building amazing functionality for our users. His background in computer science and graphic design has lead him to work in magazine publishing at Condé Nast and ecommerce at Barnes and Noble.
Adam has a B.A. in Communications from DePauw University.
Dumitru Ciubatii Head of Engineering
Dima and his team make sure the Web site and mobile app get better every day, and are passionate about turning dieting and fitness into a really fun and entertaining activity. They're probably working on the next big thing while you're reading this!
Dima previously worked for Google, and is a two-time medalist at the International Olympiad in Informatics. He has a Master's degree in Computer Science.